Design Services - Personalisation
With the introduction of personalised digital printing, marketing has never been more exciting. Research shows that well thought out, personalised printed full colour mailers, can lift response by up to 40% and repeat orders by up to 50%.
Producing these personalised mailers is a process which follows the same concept as mail merge using a database. Not only for text, but also images, colours and shapes. Our design team have a wealth of experience in creating innovative design themes that really compliment these personalisation printing techniques. The mailers are then printed digitally, so you can print as many or as few mailers as you require.
The use of personalisation in one-piece mailers is ideal for:
- creating eye-catching memorable mail pieces
- targeting highly segmented markets
- integrating customer data into powerful marketing messages
- cutting down the number of items that make up a direct marketing piece
Please contact us to request your sample pack of personalised examples or to find out more about our digital print service.
